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What's Your Business Worth?
the art and science of business valuations
       by Larry Marziale, CPA

money-check.gif (6173 bytes) t's not easy to put a price on something you've put your blood, sweat, and tears into, especially if you happen to own a closely held business. Unlike public companies whose stock values essentially determine the company's worth, a closely held business relies more on intangibles like customer loyalty, business reputation, etc., rather than the hard numbers of financial statements. however, the normalized earnings statement is the key to unlocking the true value of your business. And one of the most important facets of this process is assessing the worth of the owners to the business. Among other things, your appraiser will want to know:
  • Do the owners bring unique knowledge and skills essential to the company's future?
  • What level of compensation would be needed to replace them?
  • Does the business rent equipment or facilities from affiliated companies?
  • Are there retired stockholders receiving dividends?
  • What fringe benefits do the owners receive?
  • Are there any long term contracts or obligations not reflected on the balance sheet or income statement?

           In addition, the appraiser will want to know if tax-motivated depreciation of equipment reflects the actual future cost of replacing it.
    Next, your appraiser will remove nonoperational income, such as investments, nonrecurring expenses resulting from disasters, settling a law suit, discontinued operations, altered accounting
                                --see page 2

 

    In fact, your income statement and balance sheet aren't much help in determining the worth of your business. Those documents are a snapshot of the business today. The true value of any business is measured by the benefits it will produce tomorrow.

 

Who Needs a Business Valuation?
You do if you want to:
money-bullet.gif (1053 bytes) Plan for continued growth
money-bullet.gif (1053 bytes) Apply for bank loans
money-bullet.gif (1053 bytes) Determine estate tax liabilities
money-bullet.gif (1053 bytes) Draw up buy-sell agreements with partners, stockholders
money-bullet.gif (1053 bytes) Settle litigation
money-bullet.gif (1053 bytes) Liquidate the business
money-bullet.gif (1053 bytes) Determine replacement value
money-bullet.gif (1053 bytes) Ascertain proper insurance coverage
 

    What's more, annual financial statements include nonrecurring expenses and revenue sources that really should be eliminated from consideration or "normalized." For example, owners' compensation may not reflect the market value of the services they provide the company, thus creating a distorted picture of the company's performance. In addition, outside investments and other activities listed in financial statements should be eliminated if they are un-related to the nature of the business.
    A professional business apraiser addressess these issues by preparing what's called a normalized earnings statement.

How Things Really Look Today . . .
There is no set formula for estimating the value of a business. Indeed, there are a number of factors usually considered, not the least of which is the state of the market and your company's position in it.
    From a computational standpoint,

in this issue   money-line.gif (952 bytes) KOSTIN, RUFFKESS & COMPANY
CERTIFIED PUBLIC ACCOUNTANTS

345 North Main Street
West Hartford, CT 06117
203  236-1975
FAX 203  236-1783

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